If xmas date is no better than another date, why do the companies break their butts trying to reach it?
It is well understood that impulse sales will be lost if you are not offering your product during this season.
Shoppers will be in stores like EB that they will not be in at any other time of the year. Other venues such as Walmart will be selling games to people that will not be buying them at other times. This is why they care about making this time frame.
It is well understood that impulse sales will be lost if you are not offering your product during this season.
Shoppers will be in stores like EB that they will not be in at any other time of the year. Other venues such as Walmart will be selling games to people that will not be buying them at other times. This is why they care about making this time frame.
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