Apple Marketing

[Asher]

Well, it looks like they finally clued in that everyone knows their antiquated G4 chips were not "supercomputers". So what's their plan?

They plan to make everyone convert by showing user testominials randomly shown on their homepage: http://www.apple.com/

Some of the highlights include:

"My mac just works": Liza Richardson is a DJ who traded her PC and its "stupid little speakers" for an Apple computer that worked better and sounded better."

Richard Jefferson is a businessman who traded his Apple and its "stupid flowers" for a PC computer that is faster and more efficient.

Sarah Whistler gave up her "horrid little" PC for a friendly and reliable Mac. Learn how easy it is for you to move to a mac.

Can Apple, for once, just stop it with the mudslinging? Their recent advertising campaigns are all blatant public mudslinging against the PCs, much of it involving false advertising regarding PC speeds (apparently the FTC(?) told them they can't do that anymore). So now they're isolating a few people and use words like "horrid little PC" to describe the competition.

Please...people wonder why I don't like Apple.

[Sarxis]

Re: Apple Marketing

Originally posted by Asher
much of it involving false advertising regarding PC speeds ... So now they're isolating a few people and use words like "horrid little PC" to describe the competition.

As if PCs were built by one company, and came in one size; one color.

And what does an Apple have to do with personal computing, btw?

[reds4ever]

thing is though Asher, what do they trade on, there overpriced and underpowered, so they've got to try and appeal to the people who don't know any better, hence 1 and 3!!

BTW wouldn't Ms Richardson have been better off just buying new speakers?

[Asher]

Re: Re: Apple Marketing

Originally posted by Anunikoba
As if PCs were built by one company, and came in one size; one color.

And what does an Apple have to do with personal computing, btw?

I'm sorry, I have no idea what you're trying to say.

reds4ever: Well, what I would suggest they do is actually make their computers not underpowered and not overpriced, rather than forcefeeding lies to the population.

I'm surprised no one has commented in the second quote specifically yet. It's obviously not from the website.

[reds4ever]

i agree Asher, but realistically the only people who buy Apple do so because the computer 'looks nice', so thats who they advertise for.

and yes 2 threw me!!!;O)

[chequita guevara]

There are a few graphics programs that are still Mac only or Mac primarily. And they're pretty good, too. But I can do almost ecerything on a PC that I could do on a Mac, so too bad for Mac. WinXP is a very enjoyable OS, though extremely bloated. I'd use a Mac if someone gave it too me, but I'm not gonna switch.

[Jon Miller]

I think some people should use Macs

Macs are best for the perpetually clueless, who completely screw up there PC whenever they get one

JOn Miller

[DaShi]

Originally posted by reds4ever
i agree Asher, but realistically the only people who buy Apple do so because the computer 'looks nice', so thats who they advertise for.

and yes 2 threw me!!!;O)

I've known quite a few professors who swear by Apple computer (mostly because of the trouble they're having ). Seriously, some people just prefer the OS to windows. It's a matter of taste and familiarity. Creepy, huh?


Anyone else hoping that this thread was really about apples?

[Aeson]

I opened it up thinking it was about apples... didn't notice Asher had started the thread. Figured to hear about how some packing plant was advertising their nice red delicious as alar enhanced...

[Urban Ranger]

Glonkie always has a bone with Apple for some reason, nicely neglecting how Intel and MS market their wares.

[Asher]

Originally posted by Urban Ranger
Glonkie always has a bone with Apple for some reason, nicely neglecting how Intel and MS market their wares.

What's wrong with Intel and MS' marketing?

I haven't seen anything wrong with them yet, perhaps you can enlighten me.

You see, UR, I tend to base my opinions on fact and evidence, while you base yours on your wild prejudices and fairy dust.

[Sarxis]

Re: Re: Re: Apple Marketing

Originally posted by Asher

I'm sorry, I have no idea what you're trying to say.

Too tired to re-word.

But I am pro-PC, that's all anyone needs to know.

[Space05us]

Macs are horrible little things. The only good game they have is Oregon Trail series. And why are they advertising towards writers all of a sudden?

[Jon Miller]

because writers and artists are the only ones that use them

Jon Miller

[Kyle]

Basically, from what I've seen, the message of those commercials are..."I'm a frickin' moron who can't point and click on a Windows box, but I can on a Mac."


It really is all the same concept, if you can use one, you should be able to use the other.