RealNetworks Mates With Mozilla
Louis Hau, 08.02.06, 12:01 AM ET
RealNetworks said Wednesday that it has agreed to a multiyear agreement to offer Mozilla's Firefox Web browser with downloads of its RealPlayer, Rhapsody and RealArcade software programs.
Real said it has also agreed to extend and expand a similar agreement with Google under which it will offer the search engine's Toolbar and Desktop programs with Real software.
The term of each agreement is for two years, with the possibility of extending them further depending on a number of factors, including the volume of downloads recorded, according to Harold Zeitz, Real's senior vice president of media software and services.
Real distributes about 2 million downloads of software and games everyday, providing other software companies with an opportunity to piggyback, Zeitz said. Real is most interested in partnering with Web services companies, he said, noting that Real also has a relationship with the Weather Channel, under which it offers downloads of the cable channel's weather-forecast software program.
"Our focus is on a great consumer experience," Zeitz said. "We want them to be long-term customers with Real and the partners we're partnering with."
Meanwhile, RealNetworks' partnership with Mozilla comes as Firefox continues to notch steady gains in the global Web browser market at the expense of Microsoft and its dominant Internet Explorer browser. According to Net Applications, Firefox's share of the browser market stood at 11.3% at the end of July, up from 9.6% at the end of 2005 and 4.6% at the end of 2004.
Louis Hau, 08.02.06, 12:01 AM ET
RealNetworks said Wednesday that it has agreed to a multiyear agreement to offer Mozilla's Firefox Web browser with downloads of its RealPlayer, Rhapsody and RealArcade software programs.
Real said it has also agreed to extend and expand a similar agreement with Google under which it will offer the search engine's Toolbar and Desktop programs with Real software.
The term of each agreement is for two years, with the possibility of extending them further depending on a number of factors, including the volume of downloads recorded, according to Harold Zeitz, Real's senior vice president of media software and services.
Real distributes about 2 million downloads of software and games everyday, providing other software companies with an opportunity to piggyback, Zeitz said. Real is most interested in partnering with Web services companies, he said, noting that Real also has a relationship with the Weather Channel, under which it offers downloads of the cable channel's weather-forecast software program.
"Our focus is on a great consumer experience," Zeitz said. "We want them to be long-term customers with Real and the partners we're partnering with."
Meanwhile, RealNetworks' partnership with Mozilla comes as Firefox continues to notch steady gains in the global Web browser market at the expense of Microsoft and its dominant Internet Explorer browser. According to Net Applications, Firefox's share of the browser market stood at 11.3% at the end of July, up from 9.6% at the end of 2005 and 4.6% at the end of 2004.
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