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Cockney:
When I worked at a job that had a radio station playing in the background, I once counted how many songs were played in a two hour span. I forget exactly but songs were being repeated in as short a span as two hours!
Hip hop/rap stations, however, do have weekly radio shows that specifically showcase up and coming talent, usually local, but not necessarily so, where they interview an up-and-comer and play some of his songs as well as other songs that they got sent in just in the mail by people who are aspiring. Granted, there are probably rules concerning what exactly they can play and it's up to the DJ's discretion so if he doesn't like your song, you won't get played, but still, there is a definite outlet to get radio play and I know some guys who have been locally showcased on the radio.
There's also the matter of getting with DJ's. If you're talented and can get down with a DJ, he can play some of your stuff at parties or clubs he works and if he makes mixtapes, distribute you through the mixtape network.
There's a lot of ways to get at least locally known without any significant backing (or even performing at clubs, etc. believe it or not!). Once someone can become popular in NYC or Philly or Baltimore or wherever else, the chance that they can make the leap to national fame has increased significantly.
I would imagine rock stations would do the same thing.
When I worked at a job that had a radio station playing in the background, I once counted how many songs were played in a two hour span. I forget exactly but songs were being repeated in as short a span as two hours!
Hip hop/rap stations, however, do have weekly radio shows that specifically showcase up and coming talent, usually local, but not necessarily so, where they interview an up-and-comer and play some of his songs as well as other songs that they got sent in just in the mail by people who are aspiring. Granted, there are probably rules concerning what exactly they can play and it's up to the DJ's discretion so if he doesn't like your song, you won't get played, but still, there is a definite outlet to get radio play and I know some guys who have been locally showcased on the radio.
There's also the matter of getting with DJ's. If you're talented and can get down with a DJ, he can play some of your stuff at parties or clubs he works and if he makes mixtapes, distribute you through the mixtape network.
There's a lot of ways to get at least locally known without any significant backing (or even performing at clubs, etc. believe it or not!). Once someone can become popular in NYC or Philly or Baltimore or wherever else, the chance that they can make the leap to national fame has increased significantly.
I would imagine rock stations would do the same thing.
all the DJs actually like music and know their stuff and shows like 'fresh on the net' keep the spirit of john peel alive (i think they also recently hired his son to do a show 
). i've discovered a huge amount of stuff through listening to that station, both old and new.
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