everyone im telling this to thinks it is hilarious
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I think this is the very definition of anal.Originally posted by Q Cubed
Actually... "Built Ford Tough" clearly already has a verb; there's no real confusion there, because "Ford" is being used as an adverb for the adjective "Tough". Contrast that to "Army Strong", where, sans verb, it's much easier to parse that fragment in multiple fashions.
As far as "Blade Close, Electric Smooth", I've never heard of it, but I'll say that it's a terrible slogan that I would gripe about.
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Granted, I'm not a copywriter, but being in the ad business, I think it's within my rights to point out issues that I have with what I consider to be boneheaded moves or notions.Originally posted by Darius871
I think this is the very definition of anal.
The industry's masturbatory like that.
Regarding your original argument: that slogans aren't meant to be grammatically correct. While you're right with that point, that doesn't mean that I can't fault the slogan for being bad, which is what I was doing here--my method, my weapon of choice for making that point, however, was through grammar.B♭3
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Fair enough. I don't think anyone here would disagree that it's crap in a general way.
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What's wrong with going back to "Be all you can be" and using the money that would be spent coming up with ****ty slogans and funneling it into developing good promotional gimmicks like America's Army?I make no bones about my moral support for [terrorist] organizations. - chegitz guevara
For those who aspire to live in a high cost, high tax, big government place, our nation and the world offers plenty of options. Vermont, Canada and Venezuela all offer you the opportunity to live in the socialist, big government paradise you long for. –Senator Rubio
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Well, post #7 gave me the impression he had the same "sure it's asinine, but that's par for the course on Madison Avenue so who cares?" sentiment I do, but maybe I misinterpreted. In any case we both know Slowwy doesn't count.Originally posted by Q Cubed
Other than Sloww?
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This slogan is slightly better then an Army of one but worse then Be all you can be.Try http://wordforge.net/index.php for discussion and debate.
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I think you meant to say Army stupid, MingOriginally posted by Ming
The client owns it... so there would be no legal issues.
"Be all you can be" was as good a slogan as the Army could ask for. But the Army was stupid
Speaking of Erith:
"It's not twinned with anywhere, but it does have a suicide pact with Dagenham" - Linda Smith
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