Originally posted by DanS
Obviously, it's smaller, but I'm having trouble understanding your logic. Toyota branding is a potential market for Google. It might not get a lot of the branding business, but it's still a potential market. Indeed, it might even be particularly effective in branding, but we just don't know it yet.
Meanwhile, a good chunk of the local TV news ad budget from Fitzgerald Auto Mall based on the Toyota brand is going over to Google.
Obviously, it's smaller, but I'm having trouble understanding your logic. Toyota branding is a potential market for Google. It might not get a lot of the branding business, but it's still a potential market. Indeed, it might even be particularly effective in branding, but we just don't know it yet.
Meanwhile, a good chunk of the local TV news ad budget from Fitzgerald Auto Mall based on the Toyota brand is going over to Google.
Either you claim Google has access to a market worth $500 billion, either you claim Google only has access to subcomponents. You can't do both.
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