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  • The Apple of IBM's Eye?



    Apple of IBM's eye?
    By Cormac O'Reilly
    Published Monday 6th December 2004 11:32 GMT

    Opinion As the IT world digests the fact that IBM has, according to the New York Times, put its PC division up for sale, another set of speculation revs up.

    No, not the fact that the rumored potential buyer is Chinese company Lenovo, nor the cruel related joke that many old IBMers caught in the sold PC division would quickly will appear on a Chinese take-away menu, thereby helping fix IBM's embarrassing pension funding problems.

    Instead, an even better and more audacious speculation is that once publicly free of the PC division IBM will either buy, or form a close joint venture with Apple to sell its PCs, which coincidentally are now built around IBM's PowerPC chip.

    Selling its PC Division would also pave the way for such an IBM move to be approved by the FTC. To add even more heat to already hot gossip, it turns out that Apple is not among the published list of early companies signing up for IBM's PowerPC consortia - a rather strange gap given Apple's now absolute dependency on that microprocessor range.

    Well, you may ask, why would they sign up if a romance with IBM was in the air, or maybe even already consummated? And, knowing just how difficult it is to keep secrets these days, is it coincidence that some financial analysts have doubled their estimate of Apple's stock price expectation recently?

    Just think how many positives for IBM such a marriage would provide. IBM would give the same credibility to the Macintosh computer, and its Microsoft-beating operating systems as it provided for the PC in the first place, thereby opening the flood gates of corporate demand.

    Then of course there is Darwin, Apple's version of BSD Unix at the heart of its Mac OS X operating system, which would nicely provide IBM with a non Linux semi-open source alternative, and one that is focused on its on benchmark beating P (sorry G) 5 microprocessor. And of course there is all that synergy in the high performance, bargain priced Unix server and disk array products that Apple has taken to market, which must be hard to resist.

    Hitching up with Apple would provide IBM with a real inroad into the fast growing 'lifestyle' market, something the men and women in blue suits kind of missed. Perhaps most of all, it would be a way for IBM to get even with Microsoft for all that bad blood over the early versions of Windows, which IBM partnered in, and apparently accidentally part-funded. Remember that what IBM got out of that for its money was an operating systems that chairman Gerstner famously named Warp, which turned out to be the speed at which it hurtled into oblivion.

    Cast your mind back to Apple's announcement that hell had frozen over when they launched a Windows version of iTunes. I wonder what in hell will happen if there is any substance to this rumor. We shall see...

























    Now that's an !
    Last edited by Mr. Nice Guy; December 6, 2004, 19:22.
    HAVE A DAY.
    <--- Quote by Former U.S. President Theodore "Teddy" Roosevelt
    "And there will be strange events in the skies--signs in the sun, moon, and stars. And down here on earth the nations will be in turmoil, perplexed by the roaring seas and strange tides. The courage of many people will falter because of the fearful fate they see coming upon the earth, because the stability of the very heavens will be broken up. Then everyone will see the Son of Man arrive on the clouds with power and great glory. So when all these things begin to happen, stand straight and look up, for your salvation is near!" --Luke 21:25-28
    For the Lord himself will come down from heaven with a commanding shout, with the call of the archangel, and with the trumpet call of God. First, all the Christians who have died will rise from their graves. Then, together with them, we who are still alive and remain on the earth will be caught up in the clouds to meet the Lord in the air and remain with him forever. --1 Thessalonians 4:16-17

  • #2
    Why sell off your PC business just to buy someone else's PC business? That sounds like a pie in the sky dream for Apple lovers.
    Try http://wordforge.net/index.php for discussion and debate.

    Comment


    • #3
      Originally posted by Oerdin
      Why sell off your PC business just to buy someone else's PC business? That sounds like a pie in the sky dream for Apple lovers.
      Instead, an even better and more audacious speculation is that once publicly free of the PC division IBM will either buy, or form a close joint venture with Apple to sell its PCs, which coincidentally are now built around IBM's PowerPC chip.
      HAVE A DAY.
      <--- Quote by Former U.S. President Theodore "Teddy" Roosevelt
      "And there will be strange events in the skies--signs in the sun, moon, and stars. And down here on earth the nations will be in turmoil, perplexed by the roaring seas and strange tides. The courage of many people will falter because of the fearful fate they see coming upon the earth, because the stability of the very heavens will be broken up. Then everyone will see the Son of Man arrive on the clouds with power and great glory. So when all these things begin to happen, stand straight and look up, for your salvation is near!" --Luke 21:25-28
      For the Lord himself will come down from heaven with a commanding shout, with the call of the archangel, and with the trumpet call of God. First, all the Christians who have died will rise from their graves. Then, together with them, we who are still alive and remain on the earth will be caught up in the clouds to meet the Lord in the air and remain with him forever. --1 Thessalonians 4:16-17

      Comment


      • #4
        What chip is apple going to use besides the Power PC? Face it. Apple is stuck buying that chip even if IBM doesn't buy them.
        Try http://wordforge.net/index.php for discussion and debate.

        Comment


        • #5
          It's pretty funny, but unlikely.

          What would happen to, "Do you use IBM or Apple?"
          Only feebs vote.

          Comment


          • #6
            If is is true, I'd like to see Asher's face when his company dumps Wintels for Macintosh.
            Only feebs vote.

            Comment


            • #7
              Originally posted by Agathon
              If is is true, I'd like to see Asher's face when his company dumps Wintels for Macintosh.


              I was thinking the same thing. It's good to see we're on the same page, Aggie.
              HAVE A DAY.
              <--- Quote by Former U.S. President Theodore "Teddy" Roosevelt
              "And there will be strange events in the skies--signs in the sun, moon, and stars. And down here on earth the nations will be in turmoil, perplexed by the roaring seas and strange tides. The courage of many people will falter because of the fearful fate they see coming upon the earth, because the stability of the very heavens will be broken up. Then everyone will see the Son of Man arrive on the clouds with power and great glory. So when all these things begin to happen, stand straight and look up, for your salvation is near!" --Luke 21:25-28
              For the Lord himself will come down from heaven with a commanding shout, with the call of the archangel, and with the trumpet call of God. First, all the Christians who have died will rise from their graves. Then, together with them, we who are still alive and remain on the earth will be caught up in the clouds to meet the Lord in the air and remain with him forever. --1 Thessalonians 4:16-17

              Comment


              • #8
                Interesting. I wonder what the effects of that would be.

                Comment


                • #9
                  Apple will have to stop playing the Big Brother commerical at Macworld.
                  Only feebs vote.

                  Comment


                  • #10
                    It certainly would not happen.

                    Any speculation of the sort clearly has no f*cking idea of IBM's history and market, nor the strategy and history of the current CEO.

                    He's all about selling off low-profit, low-growth sectors and investing in high-profit, high-growth sectors.

                    It's a no-go.

                    Apple came crawling to IBM because they made a stupid decision with Motorola, and IBM happily charges Apple an arm and a leg for a fast CPU (high-margin), without any worry of support or marketing. I don't see why they would change such a profitable position.

                    ThinkPads have a real street-cred with the real computer users, and Apple's toy notebooks are not something IBM wants or needs.
                    "The issue is there are still many people out there that use religion as a crutch for bigotry and hate. Like Ben."
                    Ben Kenobi: "That means I'm doing something right. "

                    Comment


                    • #11
                      Famous last words...

                      I don't think it would happen either. But I'm quite prepared to mock you endlessly if it does.

                      I read on Slashdot that it is rumoured that at the first meeting to discuss the proposed PowerPC alliance, both companies were so eager to impress the other that the Apple guys turned up in suits and the IBM guys in T-Shirts and jeans.

                      I hope it is true.
                      Only feebs vote.

                      Comment


                      • #12
                        If this happened, it would be good for Apple in it's business market because the IBM culture revolves around marketing it's products and services to businesses, while Apple's culture on the other hand revolves around the consumer and education markets.

                        If more people used Macs at work, then they could learn to like them and even think about buying a Mac for themselves, which translates to more people using Macs at home, too.

                        For this reason, I think that a merger or strong partnership between the two companies is a great idea! As a matter of fact, I had thought a couple of years ago that this could happen in the future. It's looks like that dream might just come true.
                        HAVE A DAY.
                        <--- Quote by Former U.S. President Theodore "Teddy" Roosevelt
                        "And there will be strange events in the skies--signs in the sun, moon, and stars. And down here on earth the nations will be in turmoil, perplexed by the roaring seas and strange tides. The courage of many people will falter because of the fearful fate they see coming upon the earth, because the stability of the very heavens will be broken up. Then everyone will see the Son of Man arrive on the clouds with power and great glory. So when all these things begin to happen, stand straight and look up, for your salvation is near!" --Luke 21:25-28
                        For the Lord himself will come down from heaven with a commanding shout, with the call of the archangel, and with the trumpet call of God. First, all the Christians who have died will rise from their graves. Then, together with them, we who are still alive and remain on the earth will be caught up in the clouds to meet the Lord in the air and remain with him forever. --1 Thessalonians 4:16-17

                        Comment


                        • #13
                          Originally posted by Mr. Nice Guy
                          If this happened, it would be good for Apple in it's business market because the IBM culture revolves around marketing it's products and services to businesses, while Apple's culture on the other hand revolves around the consumer and education markets.
                          Which is precisely why it will never happen.

                          The current CEO vetoed the "iPod" a year before Apple had it, because he didn't want to enter that market. He sold any and all parts of the company that sold low-margin high-volume parts, because he didn't want them as part of the new IBM (eg, hard drives).

                          The last thing he'd do is go buy a company with shrinking consumer PC marketshare.

                          IBM's desktops have a higher marketshare than Apple's desktops, IBM's laptops have the #1 marketshare period. It makes no sense to sell IBM's trusted brand only to market Apple's toys...

                          IBM is a business company. Business is its middle name. Apple is a consumer electronic toy company.

                          There's no chance in hell they'd form a joint venture.

                          Period.
                          "The issue is there are still many people out there that use religion as a crutch for bigotry and hate. Like Ben."
                          Ben Kenobi: "That means I'm doing something right. "

                          Comment


                          • #14
                            Originally posted by Asher
                            There's no chance in hell they'd form a joint venture.

                            Period.
                            Well, we shall see.

                            And I'll be the one laughing if it does happen and you'll be the one having spells!

                            HAVE A DAY.
                            <--- Quote by Former U.S. President Theodore "Teddy" Roosevelt
                            "And there will be strange events in the skies--signs in the sun, moon, and stars. And down here on earth the nations will be in turmoil, perplexed by the roaring seas and strange tides. The courage of many people will falter because of the fearful fate they see coming upon the earth, because the stability of the very heavens will be broken up. Then everyone will see the Son of Man arrive on the clouds with power and great glory. So when all these things begin to happen, stand straight and look up, for your salvation is near!" --Luke 21:25-28
                            For the Lord himself will come down from heaven with a commanding shout, with the call of the archangel, and with the trumpet call of God. First, all the Christians who have died will rise from their graves. Then, together with them, we who are still alive and remain on the earth will be caught up in the clouds to meet the Lord in the air and remain with him forever. --1 Thessalonians 4:16-17

                            Comment


                            • #15
                              Speaking as someone who regularly has to deal with Apple as part of corporate relations, I'd rate the current relationship as borderline hostile.

                              Apple is nonresponsive and completely egodriven, just like Jobs himself. It's a total culture clash -- IBM's reps are all strictly professional with grammar-checked emails and formalities, Apple's emails are littered with typos and some don't even capitalize words. Half the time they don't even respond.

                              Or my favorite example, asking them to update or patch the version of GCC they ship with OS X since it has a bug which interferes with our product, and they reply (paraphrased) "gcc isn't ours, we don't have to fix it". HELLO -- it's already been fixed, we're just asking you to update it...it's a 1-line include file fix.

                              Long story short, as far as high-performance computing and compilers go, I think if you speculate on a joint venture it'd make most IBMers (and probably most Apple employees) naucious.
                              "The issue is there are still many people out there that use religion as a crutch for bigotry and hate. Like Ben."
                              Ben Kenobi: "That means I'm doing something right. "

                              Comment

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